APPA's Resources and Education includes Video Education, Industry Statistics, Templates of Proforma Documents, Links to Members, Published articles, APPArition Online and Social Media Protocols.

This space will be constantly changing and we welcome your feedback for online education and templates Please email ky@appa.com.au.

Promotional Industry Articles 2016

• 7 Golden Rules for Promotional Products
• 8 Reasons Totes Will TOTE-ally Boost Your Brand
• 10 Essential Promotional Products for Your Next Race
• 10 Promotional product stats that might surprise you
• 10 tips to help you plan your next exhibition stand
• 25 Insane (But True) Facts About Promotional Products
• APPA Presentation: Ditch Your Blocks & Rock Your Biz! By Natalie Tolhopf 
• How Promo Products Salespeople Can Beat Stress
• How to Sell Promotional Products to Unfamiliar Groups
• Inspire your customers with a gifting campaign this Christmas 
• Promotional Products Businesses Should Use 
• Promotional Products – to perk up the summer fun 
• Target commuting professionals with these 10 promotional products 
• Why Promotional Products Still Matter
• Why mugs are a great promotional product
• Women & Success

Promotional Industry Articles 2017 

• States NSW and VIC continue to outperfom rest of country 
• Penalty rates, late payments and ATO debts: 14 must-watch policy areas for SMEs in 2017
• How to deal with client objections 
• 5 Costly Quoting Mistakes and How to Avoid Them 
• Decoding leadership: What really matters   
• How well do you know these brand types
• Best Business Blogs 2017
• ‘6 steps to attract and retain millenials’
• Practice makes permanent
• The art of invoicing and getting paid on time
• Michelle Bridges: ‘You need to understand what clients want'
• Top 10 Business Trends That Will Drive Success In 2017
• Why Women Rock At Promotional Product Sales
• Five Tips For First-Class Product Development 
• Three Tenets of Leadership Intelligence 
• Getting comfortable with the uncomfortable 
• How to generate great word-of-mouth marketing to accelerate your business growth 
• Social media for your small business 
• Developing Better Promotional Product Campaigns
• Write Stronger Emails With Tips From Steve Jobs
• Excessive payment surcharge ban
• 90 cents to $20 - what's the difference between cheap and pricey sunscreen?