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The Australasian Promotional Product Association is the only professional trade association specifically for the promotional products and promotional marketing industry in the Australasian region.

APPA promotes professionalism, ethics and communication throughout the promotional industry.

APPA began in 1986 and includes the regions of Australia, New Zealand, New Caledonia and Vanuatu. APPA members include the top promotional product companies in the region.

Have you ever considered a job in the promotional products industry? To post your CV to be reviewed by our members click here!

To search for an idea or product enter a key word

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RECALL

76.1% of the respondents could recall the advertisers name on the product they have received in the last 12 months

In comparison, 80% of participants answered yes to reading a newspaper or magazine in the last week but only 53.5% of them could recall the name of a single advertiser

NEWS

Victorian Tourism Conference
CEO, William Kestin is a guest speaker on the incentive and promotional products industry. more....

APPA provides many benefits to members
more....

EVENTS

APPA Travelling Wintershow 2008
APPA's travelling tradeshow dedicated solely to promotional products. more....

Currently no surveys
more....

Click here
to access this year's
APPA Pyramid Awards winners

FIND A PROMOTIONAL COMPANY

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Total Promotional Product Sales:

Sales in Australia: $2.02 Billion
(an increase of 45% in the last 5 years)

Sales in New Zealand: $234 million
(an increase of 40% in the last 5 years)

REACH

• 71% of business travellers surveyed at an international airport recently reported having received a promotional product in the last 12 months.

• 33.7% of this group had the item on their person. The item was promoting the givers logo repeatedly to the participant and their associates.

• 55% of people surveyed kept their promotional product for more than one year and 75.4% said they kept their promotional product because it was useful.

90% of the complaints APPA receives are from companies who have bought promotional
products from NON-APPA members.

APPA is powerless to intervene on your behalf if you take that risk. APPA can only assist in dispute resolution if the promotional provider you purchase from is an APPA member.

To verify if a company is an APPA member, click on List Of Members and search by region.