The New Zealand APPA Awards celebrate exceptional creativity in the promotional products industry and the innovative use of promotional products in marketing programs and initiatives.
APPA seeks to highlight members who have raised the profile of the industry by generating socially responsible and environmentally conscious marketing initiatives that are original, highly creative, and most importantly, effective in meeting the client’s goals and expectations.
Distributor Award Categories
- Uniforms, Apparel and Accessories
Recognising outstanding branding campaigns on any form of apparel, uniform or wearable product, and used in a creative, flexible and effective manner to convey a consistent brand message.
- Merchandise Range
Demonstrating the most effective merchandise programs based on take up rates and includes give away brand reminders, branded merchandise and onsite event marketing. Programs of high quality and unique merchandise which are consistent in brand message. This category includes custom product development, packaging design, redemption offers, large-scale product fulfilment.
- Made in NZ or Sustainable/Eco-Friendly Initiative
This category highlights the best marketing campaign or initiative that incorporates locally made promotional products or garments to promote an increase in the client’s sales OR incorporates sustainable or environmentally conscious products to demonstrate improved environmental awareness or measures of waste reduction.
- Promotional Products (Open Category)
This category is open to all programs or campaigns that don’t align with the above three categories. Examples include the use of promotional products for Business to Business Campaigns, Not for Profit/Fundraising campaigns, Distributor Self Promotion, Media Integration Campaigns, Employee Incentive & Recognition program, Gift With Purchase Program etc.
Individual Industry Award Categories
- APPA Industry Distinction Award
The APPA Industry Distinction Award recognises individuals who champion the value of branding and in doing so have made a significant contribution to the growth and success of the promotional product industry. Nominees of this award will be held in high regard by their peers and demonstrate that they have given their time, energy, and resources to further the industry.
- APPA Young Achiever Award
The APPA Young Achiever Award recognises and celebrates the future of our industry by acknowledging exceptional young achievers with at least 2 to 5 years’ experience in the promotional industry and with a clear affiliation with APPA.